For this assignment, I want you choose one advertisement (best ones for this are probably in magazines or on TV) and analyze its strategies. Answer the following questions.
1. Describe what the ad is for and where you saw it (what publication, or during what program).
2. Briefly summarize what the ad says, what it shows and what is happening in the ad. (If it’s a magazine ad, please paste a photo of it into your paper; this won’t count toward the page limit. If it’s a TV ad, chances are it’s on the sponsor’s website or YouTube – please give me the URL.)
3. What is the “sales pitch” of the ad? Is the product posed as the solution to a problem, and if so, how? Does it sell based on logic and reason? What human emotions, needs or wants does the ad appeal to? (Fear? Ambition? Sex? Elitism? Acceptance? Hedonism/pleasure?) What evidence do you see that leads you to this conclusion?
4. How do the visuals reinforce this message? Consider setting, clothing, facial expressions, gender, age, race, body type, class, background objects, lighting, color, camera angles, etc.
5. What values does the ad celebrate? What does it put down or poke fun at? Who are the heroes and villains? Explain.
6. What background knowledge would we need to interpret the ad? (Cultural in-jokes, celebrities, old sayings, common beliefs, symbolism, stories or movies?) Are any stereotypes employed in the ad? Are they reinforced or undermined? How so?
7. Give your best guess as to who the target market for the ad is, in terms of age, interests, income, gender and/or race. What evidence suggests this?
I’ll be looking for quality of insight, strength of argument, and level of evidence.
Shoot for two to three pages on this.
Approximate price: $22
We value our customers and so we ensure that what we do is 100% original..
With us you are guaranteed of quality work done by our qualified experts.Your information and everything that you do with us is kept completely confidential.You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.The Product ordered is guaranteed to be original. Orders are checked by the most advanced anti-plagiarism software in the market to assure that the Product is 100% original. The Company has a zero tolerance policy for plagiarism.The Free Revision policy is a courtesy service that the Company provides to help ensure Customer’s total satisfaction with the completed Order. To receive free revision the Company requires that the Customer provide the request within fourteen (14) days from the first completion date and within a period of thirty (30) days for dissertations.The Company is committed to protect the privacy of the Customer and it will never resell or share any of Customer’s personal information, including credit card data, with any third party. All the online transactions are processed through the secure and reliable online payment systems.By placing an order with us, you agree to the service we provide. We will endear to do all that it takes to deliver a comprehensive paper as per your requirements. We also count on your cooperation to ensure that we deliver on this mandate.
Ad analysis
Never use plagiarized sources. Get Your Original Essay on
Ad analysis
Hire Professionals Just from $11/Page