Burning Issues & Winning Strategies

Color-alkali is an industrial process widely used to produce chlorine, caustic soda, and other chlorine and sodium derived/based products such as sodium hypochlorite, hydrochloric acid, claustrophobic acid, bleaching power, polynomial chloride, hydrogen gas, and chlorinated paraffin. The process uses brine (sodium chloride) solution during electrolysis to produce aforesaid products which are also known as Color-Alkali Industry [market products. The report estimates the market size of Color- Alkali industry for three products such as caustic soda, chlorine, and soda ash.
It provides a comprehensive review of market drivers, restraints, opportunities, challenges, and key issues in the market. The market is further segmented and forecasted for major geographic regions, such as North America, Europe, Asia, and Rest of the World (ROW). Major countries with the market volume and revenue are covered for each of the region. The top players of the industry are profiled in detail with their recent developments and other strategic industry activities. Complete report available @ http://www. Aromatherapies. Mom/color-alkali-market-by- reduces-caustic-sodium’s-hydroxide-chlorine-soda-sodium-carbonate- applications-geography-global-industry-trends-forecasts-2017-market-report. HTML . Color-alkali market with its three products caustic soda, soda ash, and chlorine form basis of most of the end-user industries. The aforesaid products are further processed into various forms, chemical compositions, and added to various other chemicals to design and formulate new products and derivatives. Their wide use adds them to the list of raw materials in various industries.
The prices of these reduces vary from region-to-region depending upon their extraction, supply logistics, location of manufacturing facilities, labor cost, and most importantly energy costs. With the current energy scenario and demand the prices of these products are expected to grow in the nearing future translating into enhanced growth in revenue earnings of major companies. The global caustic soda, chlorine, and soda ash market volume is expected to reach 79. 8, 74. 2, and 58. 1 million tons respectively translating into total revenue of $88. 6 billion by the year 2017.As of year 2012, Asia consumes almost half of the combined volume of all the aforesaid products followed by North America and Europe. The major application segments for chlorine are PVC and organic chemicals, for caustic soda major applications are pulp and paper and organic and inorganic chemicals; whereas for soda ash glass constitutes the major application segment. Chlorine and caustic soda are mainly produced using membrane and diaphragm technology with mercury cell process in phasing out mode. Soda ash is mainly produced using Solely process.
The drivers of the industry re identified as high growth in developing regions, high demand in end-user industries, and high existing production capacities of color-alkali products. Most of the production capacity of color-alkali products exists in Asian region and high growth in their demand is mainly observed in developing countries. The high production capacities in the region also give flexibility to the manufacturers to scale Color-Alkali Market – Burning Issues & Winning Strategies, 2017 By sandpapers identified as environmental concerns and energy intensive operations of the color- alkali industry.
The issues in the market are mainly pertaining to that of a maturing industry I. E. Steady growth in mature markets such as U. S. And Europe, and environmental concerns like carbon and mercury emissions. The industry players are following strategies like consolidation and capacity expansion to address to the demands generated by end-user industries and developing countries.
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